diff --git a/esphome/core/progmem.h b/esphome/core/progmem.h
index 6c6a5252cf6..031860e3a64 100644
--- a/esphome/core/progmem.h
+++ b/esphome/core/progmem.h
@@ -3,6 +3,7 @@
 #include <array>
 #include <cstddef>
 #include <cstdint>
+#include <new>
 
 #include "esphome/core/hal.h"  // For PROGMEM definition
 
@@ -104,7 +105,9 @@ struct LogString;
     static const char *get_(uint8_t idx, uint8_t fallback) { \
       if (idx >= COUNT) \
         idx = fallback; \
-      return &BLOB[::esphome::progmem_read_byte(&OFFSETS[idx])]; \
+      /* std::launder is used here to prevent the inter-procedural analysis that */ \
+      /* causes the false positive that the string is not null terminated */ \
+      return std::launder(&BLOB[::esphome::progmem_read_byte(&OFFSETS[idx])]); \
     } \
     static ::ProgmemStr get_progmem_str(uint8_t idx, uint8_t fallback) { \
       return reinterpret_cast<::ProgmemStr>(get_(idx, fallback)); \